Snazzyway has revolutionized India’s lingerie industry—scaling to 25M+ annual sales without traditional marketing. Discover the strategies behind their success.
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In this article, Tavleen Arora shares her experience of working with Nimita Sanwal, founder of Snazzyway, and the invaluable lessons learned through their four-year partnership—from ethical entrepreneurship to the power of women-led collaboration.
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After winning hearts online with our elegant and comfortable lingerie collections, we’re excited to announce that our first-ever physical outlet is opening soon. The store is currently under construction at Gaur City Mall, and we can’t wait to welcome you into a space where style, comfort, and sophistication come to life. Stay tuned — the French Daina experience is about to get even more personal!
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Tavleen Arora, founder of French Daina, has announced the launch of luxury-themed lingerie gift boxes, set to go live on May 9, 2025. Curated with elegance and sensuality in mind, each box will feature premium French-inspired lingerie pieces. Designed to celebrate confidence and femininity, this launch marks another stylish milestone for the brand.
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Tavleen Arora, founder of French Daina, is set to unveil a new model as the fresh face of the brand’s upcoming Spring/Summer 2025 collection. Known for redefining luxury lingerie in India, French Daina continues to grow its global presence with bold, elegant designs and powerful brand storytelling. The reveal is expected to strengthen the brand’s identity and deepen its connection with fashion-forward audiences.
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A few months ago, I was just another person scrolling through YouTube, looking for ways to make money online. I had no prior business experience, ...
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In this post, Tavleen Arora, CEO of French Daina, shares her personal experience of building the brand through Indian dropshipping. She discusses the challenges, triumphs, and key strategies that led to the brand’s success in the competitive lingerie market. With insights on product selection, supplier relationships, and e-commerce management, Tavleen offers valuable lessons for aspiring dropshippers looking to grow their businesses in India.
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Winning the Online Titan Award at the Snazzyway Peak Performer Awards 2024 is more than just an achievement—it’s a driving force for greater innovation and growth. At French Daina, we remain dedicated to redefining lingerie fashion by expanding our product lines, enhancing our global presence, and continuing to empower women with high-quality, stylish designs. This milestone marks the beginning of an exciting journey ahead!
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